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About Jen Underwood

Jen Underwood, founder of Impact Analytix, LLC, has over 20 years of experience in "hands-on" development of data warehouses, reporting and advanced analytics solutions. In addition to keeping a constant pulse on industry trends, she enjoys digging into oceans of data. Jen is honored to be an IBM Analytics Insider, SAS contributor, former Tableau Zen Master, and active analytics community member. In the past, Jen has held worldwide product management roles at Microsoft and served as a technical lead for system implementation firms. She has launched new analytics products and turned around failed projects. Today she provides industry thought leadership, advisory, strategy, and market research. Jen has a Bachelor of Business Administration – Marketing, Cum Laude from the University of Wisconsin, Milwaukee and a post-graduate certificate in Computer Science – Data Mining from the University of California, San Diego.
Latest Posts | By Jen Underwood
Couple Quick SQL Server World Updates
4 years ago

Couple Quick SQL Server World Updates

August has been a busy blog month so I am going to keep this one short and sweet.  There are a couple key updates in SQL Server World floating around …
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SAP BI and Analytics Roadmap Updates
4 years ago

SAP BI and Analytics Roadmap Updates

In a colorful #AllAccessAnalytics webinar and Twitter event, Steven Lucas, President of SAP Platform Solutions, and his newly announced BI, Analytics an Big Data team openly briefed attendees on new …
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Ah ha! Power BI Mobile App is in the Windows App Store
4 years ago

Ah ha! Power BI Mobile App is in the Windows App Store

Checking the social media and Twitter-sphere tonight, I noticed a post on the Power BI Mobile App being showcased in the Windows 8 app store. (Tip: For my readers outside …
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Myth: Tableau can’t use Stored Procedures. Reality: Yes it can!
4 years ago

Myth: Tableau can’t use Stored Procedures. Reality: Yes it can!

There seems to be a myth out there that Tableau can’t work with SQL Server stored procedures. That may have been true in Tableau v6 but not it is not …
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Data Discovery Player Market Trends
4 years ago

Data Discovery Player Market Trends

In keeping a close pulse on the overall BI industry, one of the stats I like to track is the Job Trends and Skills that are HOT and their increase …
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Prediction, Optimization, Simulation and Prescriptive Analytics
4 years ago

Prediction, Optimization, Simulation and Prescriptive Analytics

I recently came across an impressive Excel 2013 Add-In that I recall first seeing a few years ago for an older version of Excel while in Data Mining class at …
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Microsoft Office 365 Cloud Power BI
4 years ago

Microsoft Office 365 Cloud Power BI

Big Cloud BI news today from Microsoft’s annual partner conference. Announcements regarding an upcoming preview offering for Office 365 customers called Power BI will include:

Like it or not, Self-Service BI and Cloud BI are Here
4 years ago

Like it or not, Self-Service BI and Cloud BI are Here

The BI market is buzzing with two significant BI players in the last month announcing Cloud BI offerings for their popular Self-Service BI solutions: Microsoft and now Tableau.  These two …
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Tip! How To Display SSAS Member Properties in Tableau
4 years ago

Tip! How To Display SSAS Member Properties in Tableau

I have been meaning to share this tip for a long time and stumbled upon it again backing up files to my off-site server this past week.  A while ago …
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Setting, Revisiting, and Pursuing Life Goals
4 years ago

Setting, Revisiting, and Pursuing Life Goals

Pursuing Life Goals. Two months ago I shared in the Impact Analytix Launch blog that I decided to pursue a life dream of owning my own business. Not everyone in …
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Practical Predictive Analytics
4 years ago

Practical Predictive Analytics

I recently did a fun TDWI Practical Predictive Analytics presentation on how to get started with data mining and predictive analytics using a wide variety of tools including: RapidMiner, R, …
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SQL Server 2014 CTP 1 Business Intelligence Summary
4 years ago

SQL Server 2014 CTP 1 Business Intelligence Summary

In an unusual but warmly welcomed move, Microsoft SQL Server Technical Marketing released the SQL Server 2014 CTP 1 Product Guide before the CTP was released to the public.  The …
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The Beginning of Impact Analytix
4 years ago

The Beginning of Impact Analytix

After much reflection, thought, and consideration, I chose to pursue one of my life dreams – starting my own business. My new business, Impact Analytix, LLC, will consult and develop …
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New Data Explorer for Excel 2010 and 2013
4 years ago

New Data Explorer for Excel 2010 and 2013

I recently blogged about Self-Service ETL Tool Options. That blog was pretty much a high level summary of current market solutions in that space with links to further explore the …
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Combined BI solutions with SAP for SAPPHIRE 2013
4 years ago

Combined BI solutions with SAP for SAPPHIRE 2013

By  •  Tableau, SAP

I recently went to SAP SAPPHIRE and had a great time seeing my BI friends from Microsoft, Simplement, Accenture, Deloitte, Hitachi, Ernst & Young and numerous customer accounts. SAPPHIRE seems …
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Mobile BI for iOS, Android, Surface, and Smart Phones
4 years ago

Mobile BI for iOS, Android, Surface, and Smart Phones

Mobile, mobile, mobile BI!  Powerful information delivery for anytime, anywhere analytics, getting answers to your questions when and where you need it most – in the field. If you folllow …
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Self-Service ETL, Data Quality, Cleansing, Prep and other Analytic Data Goodies
5 years ago

Self-Service ETL, Data Quality, Cleansing, Prep and other Analytic Data Goodies

By  •  ETL

As promised, I wanted to share some of the options out there that I have been evaluating for self-service ETL, data quality and cleansing. In this post I will briefly …
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Tableau v8 Release
5 years ago

Tableau v8 Release

Today  Tableau v8 “Kraken” is officially released to the general public to download and enjoy. This is a  significant release with over 90 new features. For my Microsoft Analysis Services …
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Tip! Analysis Services Cubes with Tableau Design Patterns
5 years ago

Tip! Analysis Services Cubes with Tableau Design Patterns

I found a “golden nugget” for using Analysis Services Cubes (SSAS) with Tableau.  There is a Knowledgebase article on the topic that is a little dated BUT the attached workbook …
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Tip! Self-Service BI/Data Discovery Software Evaluations
5 years ago

Tip! Self-Service BI/Data Discovery Software Evaluations

Tip of the day, download free trials of self-service BI/data discovery tools to experience using them yourself BEFORE you buy. “Experiencing” the differences in HOW to build views with your …
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